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Could be, says an analysis by Barracuda Labs, a technology firm, that concludes a spike in followers in July was probably packed with fakes purchased through services that generate phonies to pad the numbers. Some web sites offer generating up to 10,000 phony Twitter followers for about $50.
No happening, says the Romney campaign digital director Zac Moffatt, who adds that it’s not about numbers.
Romney currently has more than 861,000 followers in Twitter. President Barack Obama has more than 18 million.
If winning were about having the most Twitter followers, Obama would get blown up by Lady Gaga and Justin Bieber. It’s whether people are retweeting or sharing. That is what is of value to us.
Romney’s campaign employes 80 staff members in its “digital department” and most are dedicated to getting the candidate discussed and supporting on social media sites.